Meet industry insights, company updates, and expert perspectives in one place. Discover the latest digital advertising trends, innovations, and developments in our programmatic advertising archive.
Core Archive

Core Archive
Advertising
Oct 4, 2023
A Quick Guide To Expandable Banners
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Core Archive
News
Sep 13, 2023
Revolutionizing In-Game Marketing: The Power of Programmatic Advertising in the Gaming Industry
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Core Archive
Advertising
Sep 8, 2023
Meet The Screencore Team At DMEXCO
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Core Archive
News
Aug 23, 2023
Prebid Server-Side Integration: Why It's Important in Programmatic Advertising
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Core Archive
Advertising
Aug 16, 2023
Screencore launched the Prebid Server-Side Integration
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Core Archive
Advertising
Aug 1, 2023
Empowering Advertisers with SDKs: A Comprehensive Guide
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Core Archive
Advertising
Jul 14, 2023
A Quick Guide To Interstitial Banners
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Core Archive
Advertising
Jul 6, 2023
VAST and VPAID protocols: how we can use them in programmatic advertising
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Core Archive
Advertising
Jun 30, 2023
Unleashing the Potential of Targeting: How Audio Ad Dominates the Modern Marketing Landscape
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Core Archive
News
Jun 21, 2023
Rewarded Videos in Action: How Engaging It Is With the Audiences
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Core Archive
News
Jun 14, 2023
Screencore has just added audio advertising to its inventory!
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Core Archive
Advertising
Jun 14, 2023
Why Banner Ads Are a Tried-And-True Format
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Core Archive
Advertising
Jun 1, 2023
6 trends that will affect mobile advertising this summer
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Core Archive
Marketing
May 26, 2023
How Automation Changing The Future of СTV
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Dec 18, 2025
Advertising
by Anna Zuyeva
From Bid-Stream Chaos to Clean Auctions: Why DSPs Need to Reject Resold & Bundled CTV Inventory
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Dec 10, 2025
Marketing
by Anna Zuyeva
Why High-Integrity Auctions Are the New Currency — and How DSPs Can Beat the Volume Trap
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Nov 27, 2025
Advertising
by Anna Zuyeva
CTV Fragmentation: How to Unify Without Compromising Performance
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Nov 5, 2025
Marketing
by Anna Zuyeva
Ethics, Regulation & Targeting: Should Teens Be Off-Limits?
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