Meet industry insights, company updates, and expert perspectives in one place. Discover the latest digital advertising trends, innovations, and developments in our programmatic advertising archive.

Core Archive – News

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Core Archive
News
Nov 3, 2025
When Big Brands Go Programmatic: Lessons from Best Buy Ads

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Core Archive
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Oct 22, 2025
The 2030 CTV Predictions You Should Build for Today

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Featured Posts
From Bid-Stream Chaos to Clean Auctions: Why DSPs Need to Reject Resold & Bundled CTV Inventory
Dec 18, 2025
Advertising
by Anna Zuyeva
From Bid-Stream Chaos to Clean Auctions: Why DSPs Need to Reject Resold & Bundled CTV Inventory
Why High-Integrity Auctions Are the New Currency — and How DSPs Can Beat the Volume Trap
Dec 10, 2025
Marketing
by Anna Zuyeva
Why High-Integrity Auctions Are the New Currency — and How DSPs Can Beat the Volume Trap
CTV Fragmentation: How to Unify Without Compromising Performance
Nov 27, 2025
Advertising
by Anna Zuyeva
CTV Fragmentation: How to Unify Without Compromising Performance
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Core Archive
News
Feb 28, 2025
Creative Flexibility in Programmatic: How Dynamic Ads Work

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Core Archive
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Feb 4, 2025
Meet our Account Manager, Illia Riznyk

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Core Archive
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Feb 4, 2025
Welcoming Igor Tolmach to Screencore

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Core Archive
News
Sep 13, 2023
Revolutionizing In-Game Marketing: The Power of Programmatic Advertising in the Gaming Industry

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Core Archive
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Aug 23, 2023
Prebid Server-Side Integration: Why It's Important in Programmatic Advertising

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Core Archive
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Jun 21, 2023
Rewarded Videos in Action: How Engaging It Is With the Audiences

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Core Archive
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Jun 14, 2023
Screencore has just added audio advertising to its inventory!

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Core Archive
News
Mar 7, 2023
Why ctv is a $27.72 billion-worth industry

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Core Archive
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Mar 7, 2023
Programmatic CTV & OTT as new growth points

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